Sometimes things that are exciting and cool, are not very important. And things that are important, are not exciting and cool. Consistently showing up to work, on time, and doing your job steadily, is important – but not exciting and cool. If A goes wrong with a device, then simply replace part X – is not exciting and cool, but it’s important to keeping production flowing. High order math and theory may be exciting and cool, but on a daily basis in a purely production environment, is not very important. Admittedly, it IS important when designing something new – but those opportunities can be rare. Going out to a fancy restaurant, staying at a five star hotel, or meeting a famous celebrity may be exciting and cool. But always being there for your family, friends, and teammates – being someone they can rely on – is much more important.